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Post by arfaneu3 on Feb 13, 2024 22:43:01 GMT -5
It means you should figure out where your audience likes to spend their time online and do your best to spend a couple of hours a week on the same channel. Let’s say for example your target audience consists of Facebook users primarily. You could join a few groups that they belong to and take note of the way they express their frustrations and problems. Watch the language they use. Observe their words especially their adjectives. Consider creating a Google Doc or an Evernote note that lists those adjectives. You don’t have to memorize Guatemala Email List their entire sentences but do note the most common phrases they use. Then consider how you can use those words in your own voice in your social media campaigns. e is not to copy their exact words but to show them that you do understand their problems concerns and frustrations. Make them feel like they can relate to you and watch them turn into loyal fans of your brand. Your Brand Purpose The final piece of the puzzle is your brand’s purpose. What are you trying to accomplish Do you want to educate your audience or inspire them to take action Do you want to delight them so that they feel compelled to visit your website and buy from you How can you help them solve their particular problem Your brand purpose will help you fine tune your social media voice and the type of content you share with your target audience.
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